Rethink Robotics Is Named To Bostinno’s 50 On Fire

Recognized as One of 50 Winners Setting the Boston Scene on Fire

Boston, MA — March 27, 2013 — Rethink Robotics today announced they were named one of BostInno’s 50 on Fire winners at the inaugural awards event “like no other” on Tuesday, March 26, 2013. Held at the John Joseph Moakley Courthouse in the Innovation District, the event celebrated Boston’s best and brightest organizations and individuals across all industries, and recognized those setting the Boston scene on fire.

Winners were selected based on a mix of Streetwise smarts, the expertise of BostInno’s anonymous panel of judges and the outpour of grassroot support from the community. BostInno received more than 2,000 50 on Fire nominations across nine categories: Arts & Entertainment, Design, Dining & Retail, Education, Healthcare & Medicine, Marketing & Advertising, Media, Sports & Fitness, and Tech. Submissions were then narrowed down to 200 finalists, from which a private panel of industry experts determined the 50 on Fire.

“We’re thrilled to have been selected as one of BostInno’s 50 on Fire winners,” said Ann Whittaker, co-Founder and VP of Human Resources & Administration at Rethink Robotics.  “When we launched our company in 2008, we envisioned bringing game-changing technologies to fruition by leveraging the most creative, capable and brightest talent from the Boston area and around the world, and it’s great to be recognized for achieving that.”

Being on fire is about being brave. It’s about pushing on the four walls of an industry, a city, a thought, until they expand to make room for an idea, a talent, a success that’s so much bigger than what was there before, and too incredible to be ignored. BostInno’s 50 on Fire finalists and winners are all doing something in their own right to change Boston for the better, and inspiring those around them to do the same.

About Rethink Robotics

Rethink Robotics, Inc. developed the world’s first robot with common sense to increase productivity and efficiency in manufacturing environments.  Introducing robots into places that have never been automated before, Rethink’s Baxter robot is making manufacturers more efficient, their workers more productive and keeping jobs from migrating to low-cost regions.  Based in the Innovation District of Boston, Massachusetts, the company is funded by Charles River Ventures, Highland Capital Partners, Sigma Partners, Draper Fisher Jurvetson and Bezos Expeditions, the personal investment company of Jeff Bezos.  For more information about Rethink Robotics, please visit or follow us on Twitter @rethinkrobotics

About BostInno

BostInno, a Streetwise Media Property, is reinventing Boston news. BostInno’s fast-paced team of writers cover local innovation in tech, startups, business, finance, higher education, and city life with an unparalleled edge. For more on BostInno, visit

About 50 on Fire

BostInno’s 50 on Fire is an awards event like no other, recognizing Boston’s inventors, disrupters, innovators, luminaries, game-changers, and newsmakers across all industries. The March 26th event celebrates the city’s hottest individuals and organizations in spectacular fashion, by bringing everyone under one roof for an evening of fine food, drink, and celebration, honoring those setting the Boston scene on fire.

50 on Fire is brought to you by BostInno, a Streetwise Media Property, and would not be possible without the support of event partner Communispace, the leader in providing customer insights. Special thanks to exclusive PR sponsor fama PR, exclusive education sponsor Babson College, exclusive real estate sponsor Cassidy Turley, and MechanicaBrand Networks, and Viral Gains. For more on 50 on Fire, visit