thank you, fast company; here’s how we make innovation happen

in meet the makers, rethinking robotics by Ann Whittaker

The people behind Rethink Robotics, maker of smart, collaborative robots Sawyer and Baxter.
Fast Company recently unveiled its annual Most Innovative Companies List, a highly coveted ranking of companies that thrive on innovation, disrupt the marketplace and make the most of emerging trends. Among companies like GE, Box, Amazon and Apple is Rethink Robotics, ranked as the most innovative robotics company and the 27th most innovative company heading into 2016.  And Robotics Business Review (RBR) recently unveiled its fifth annual RBR50 list, naming Rethink Robotics for the fifth straight year as one of the most noteworthy companies in the global robotics industry for 2016.

The people of Rethink Robotics were excited to be recognized for our work to bring Baxter and Sawyer to “life”. We’re building a new category of smart, collaborative robots that are game-changers in automation, and are enabling manufacturers to accomplish their own innovative advances that have never before been possible. The market for our products is growing rapidly, as manufacturers across the globe need help meeting the needs of a more agile, personalized economy. Early adopters have been reaping the benefits of collaborative robots for the past few years. And in 2016, we expect the rest of the manufacturing world will come to realize the tremendous value in deploying them.

Innovation; it’s one of this decade’s buzz words of choice.  Indeed, our headquarters is located in Boston’s Innovation District.  But what is it, really?  We think innovation is borne out of smart, curious people deeply engaged in a creative conversation.  Innovation is people making “Big Bang” happen in our own, human way, over and over again; sometimes failing and then gorgeously succeeding.  We, the people, are what make Rethink Robotics!  And we firmly believe that we are our best, most “innovative” selves when we respect and support one another, invite our teammates to work and play hard alongside us, and cheer one another along to keep achieving greater results than we thought possible.

So, innovation – and the awards we’ve received for making it happen – is truly a team effort.  And we’ll keep creating, learning and growing as a team, because those processes inspire us.  We’re always amazed and psyched by what comes out of doing so, together!

Next, check out the rest of the Rethink Robotics blog, and if you’re into automation as much as we are, then subscribe above and we’ll bring our updates directly to you. Also, swing by Cobot Central for more news on robots in manufacturing. And be sure to connect with us on Twitter for a daily dose of cobot chatter.



About the Author

Ann Whittaker

Ann is a co-Founder of Rethink Robotics and VP, People & Culture. She has developed strategic and tactical expertise in the operational and human resources domains, creating an engaging, vital culture in which corporate objectives are achieved and employees flourish. Prior to co-founding Rethink Robotics in 2008, Ann held high-level administration and communications roles in educational, philanthropic and life sciences organizations. Her past affiliations include MIT’s Computer Science & Artificial Intelligence Laboratory, the David Rockefeller Jr. Family Office, Millennium Pharmaceuticals and PAREXEL International Corporation. Ann holds a BA from the American University and an MBA from Babson College. She currently serves on the Board of Trustees for the Chapel Hill-Chauncy Hall School and previously served on the Senior Advisory Board of Cellanyx Diagnostics.

Leave a Comment

Your email address will not be published. Required fields are marked *